14th Jul 2022 | Posted by https://firefly-uk.com/journal/chocolate-packaging-unwrapped
PACKAGING REVIEW BY FIREFLY
In today’s competitive landscape, chocolate
packaging has become a canvas, an opportunity for brands to distil their
unique personality and tell consumers exactly why they should pick
them.Playing
with pattern, The Chocolatier have positioned themselves at the premium
end of the market with their opulent packaging. The brand have fused
cut-out geometric shapes with detailed, hand-drawn illustrations to
create a collage effect, whilst the subtle use of gold foiling and art
deco lo
…